Seoul Fashion Week 2019
Celebrities, models, designers and buyers.
During this time of the year, they are all gathered under one roof for a special event dedicated to celebrate South Korea's vibrant fashion scene with the usual glitz and glamour.
Seo Bo-bin takes us to the 2019 Seoul Fashion Week.
Fashionistas from across Korea, celebrities and K-pop stars have gathered here at the 2019 S/S Hera Seoul Fashion Week.
On show are next year's chic, romantic and fun spring and summer wardrobes.
With tension in the air, designers and models are busy making sure everything is perfect, from their outfit to their walk along the final runway.
Designer Park Youn-soo of 'BIG PARK', known for his romantic and upscale designs is taking part in the fashion week for the 19th time. This year he presented a collection inspired by nature and passion aimed at the younger generation.
"It's a new brand that is sensitive to quality and has touched on the emotions of the social network generation... One thing that doesn't change is that things are made by hand and I would like to continue to show that in my designs and keep on providing beauty through fashion for people who continue to pursue that beauty."
Collections from both up-and-coming and established designers at Seoul Fashion Week are grabbing the attention of the international buyers hunting for next season's fashion trends.
A growing number of international buyers are taking interest in the Korean fashion industry, seeking new styles and unique elements to take with them.
" I'm following Seoul Fashion Week for many years. When I started coming here everything was quite avant garde and there were lots of street wear to see and now I see that's moving more towards tailoring... for me it's very nice to see what's going to happen for next spring-summer 2019, because you are all kind of leader in trends and very on it."
With greater global attention, the event, now in its 19th year, is gradually working its way up the ranks of the major fashion weeks around the world.